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| "Too
many guys, no good. He's like a chef, mixing his stew,"
Ron says, nodding his chin towards Alex, interrogating a group
of young and hopeful partiers. |
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be the draw, and so, says part owner Demetrius Partridge, the
venue itself has to draw attention. The club's design, which
includes a |
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way Alex sees it, he personally customizes the party atmosphere.
He "makes" the party. "A good party is like
a good meal, too much salt ruins it," he says. But that
doesn't mean he looks only for the richest or the best dressed;
rather, he says, he's looking for the coolest. "If you
talk a certain way, carry yourself a certain way, that's attractive."
ISCAYA
IS A small club on Seventh Avenue between 21st and
22nd Streets with three discrete sections—for varying
amounts of coolness and cash—and a still-evolving reputation.
Lauren Bush and her first cousin Barbara recently visited
Viscaya, which opened in October, Secret Service
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bar on which guests can sit and an enormous welcoming coed
bathroom, goes a long ways towards achieving that goal, he
says.
East
on Sixth Avenue at 20th Street, sits the gigantic club Avalon,
a converted Gothic-style church and home of the former Limelight.
There, Rob, the head of security, says—unlike Ron and
Alex—he never relies on his doorman for security. "Never,
ever," he says. "I make my cut on top of his."
Security is of paramount importance at Avalon where the management
wants to ensure that the drug and violence debacles that forced
the closing of
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| Amy
Chiou & Jenny Paik party at Viscaya. PHOTO:Lane
Johnson |
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tow. The club has opened movies for Charlize Theron and played
host to Ethan Hawke's escapades. Without a cabaret license,
dancing |
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| its
predecessor don't recur, Rob says.
Avalon
is trying to build a new reputation of safety, |
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